Careers

Growth & performance marketer

See what you would do with us and apply in a few minutes. Feel free to send this page to someone it fits.

Growth & performance marketer

Your job is to get more businesses to find and try Abigel.ai. You work with ads, landing pages and experiments, and the numbers make the call.

Remote within Europe, or hybrid in Budapest Full-time or part-time, to be agreed

Details

What you will do

Build and optimise campaigns on Google, Meta and LinkedIn Ads
Research keywords sector by sector: what a dentist, a garage owner or a salon owner types in when they are fed up with missed calls
Test landing pages and messages to turn more leads into customers
Set up and maintain tracking (GA4, Google Tag Manager, conversion tracking, UTMs)
Follow the path from sign-up to first real call, and find where new users get stuck
Run an experiment roadmap: hypothesis, test, result, decision
Test the content creator’s videos as ads and report back on which openings work
Plan for the Hungarian, international and Spanish-speaking markets, with a message of its own for each

Days and weeks

Every day: check spend and conversions, and pause whatever is burning money without results
Mondays: settle the week’s experiments and line up the engineers if a landing page needs code changes
Every week: go through the search terms report and extend the negative keyword list
Every week: pick with the content creator and the social media manager which organic posts are worth putting money behind
Every month: total up spend, leads and sign-ups per market, and propose where next month’s budget should go
Every month: close the running tests and write down what we learned

Your first 90 days

Day 30
Tracking is sorted: we know which campaign and which landing page each sign-up comes from, and there is a dashboard everyone can read.
Day 60
Your first two or three experiments are running in the Hungarian market and have results, even if the result is that something doesn’t work.
Day 90
You have at least one channel with measurable results in one market, and a written proposal for how we approach the international and Spanish-speaking markets.

Who you are

You have managed ad spend hands-on and can tell us what you learned from it
You are at home in spreadsheets and dashboards
You understand the B2B funnel from first click to signed contract
You design tests that actually answer something: enough traffic, one variable, a decision rule written down in advance
You write ad copy and landing page copy, use AI to produce variants quickly, and decide yourself which ones go live
You work confidently in English

Nice to have

You have worked on a SaaS or B2B tech product
You have used SEO tools or marketing automation
You have built a landing page yourself, in code or with a no-code tool
You speak Spanish

Tools

Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
GA4 and Google Tag Manager
Google Search Console
Looker Studio
Google Sheets or Excel
AI tools for drafting ad copy and variants

Who you work with

The founder, to whom you present the numbers
The product engineers, who work with you on landing pages and the sign-up flow
The content creator, whose videos become your ads
The social media manager, with whom you line up organic and paid content
The key account manager, who tells you which leads actually turn into customers

What we offer

You design and run the experiments, and you present the results
Short decision paths: a good idea gets decided with the founder directly, often the same day
A live product with self-service sign-up: you see a test’s effect in the numbers within days
Flexible hours, remote within Europe or hybrid in Budapest
Access to the ad accounts, the analytics and the tools you need for the job
Three markets: Hungarian, international and Spanish-speaking

1. Test
2. Video
3. Task
4. Details

Short personality check Not a scientific test

Eight statements, answer on instinct. This is not a scientific psychometric test; it just helps us have a better conversation at the interview. There are no right or wrong answers.

Logic task

One short puzzle, solved with your own head. Write your answer and one sentence on how you got there.

Your answer

The water is rising, cats are stuck on the rooftops and you have one boat. The model (Gemini Flash-Lite) gets the engine description and a random level that you do not see in advance. Your job is a prompt that makes the model plan and run the rescue on its own. Typing commands or a pre-computed order will not help: every run uses a different level. You get five attempts; we measure which one succeeds and how many tokens you use.

The problem

The water rises 10 cm per time unit. When it reaches a cat’s height, that cat drowns.
The boat starts at column 0, the dock, and moves one column per time unit.
The boat holds one cat. Picking up and dropping off are instant; you can only drop off at the dock.
Every level has exactly one order that saves all five cats. The obvious strategies (lowest, nearest or farthest cat first) do not work.
Every run uses a new random level that only the model gets (at the end of the engine description, as LEVEL). After the run you see here which level it played.

Example level

Just so you can see what a level looks like. The model gets a different one on every run.

Cirmi: column 7, 150 cm up
Bodza: column 1, 350 cm up
Pötyi: column 2, 160 cm up
Mázli: column 4, 250 cm up
Füge: column 3, 310 cm up

A good prompt does not give the answer; it tells the model how to find it. The model may think in # comments before the program.

Engine description (the model gets this as its system instruction)

You control a rescue boat in a tiny simulation called "Flood". Reply with a program only: one command per line, no explanations, no markdown.

WORLD
- A flooded street with columns 0..8. Column 0 is the dock (dry land).
- The boat starts at column 0, empty, at time 0.
- The water level starts at 0 cm and rises 10 cm per time unit.
- Five cats sit at fixed heights in some of the columns. A cat drowns as soon as the water level reaches its height (level >= height).
- The cats of this run are listed in the LEVEL section at the end. Every run gets a new random level.

COMMANDS
move <col>   travel to column <col>; takes |col - current column| time units, the water keeps rising meanwhile
pickup       take the cat at the current column into the boat; instant; the boat holds one cat
drop         unload the cat at the dock (column 0 only); instant; the cat is safe
wait <n>     do nothing for n time units

RULES
- A command that breaks a rule stops the program: pickup with a full boat or where there is no cat, drop away from the dock or with an empty boat, an unknown command.
- Lines starting with # are comments; you may think in comments before the commands. At most 100 commands.
- The run succeeds when every cat has been dropped at the dock.

LEVEL
- Cirmi: column 7, height 150 cm
- Bodza: column 1, height 350 cm
- Pötyi: column 2, height 160 cm
- Mázli: column 4, height 250 cm
- Füge: column 3, height 310 cm

Your prompt

Before each step, please confirm you are not a robot.

Growth & performance marketer